How Econo revolutionized the grocery industry

Econo, the largest supermarket chain in Puerto Rico, was looking for ways to provide their customers an online channel where they could place orders, while experiencing a consistent fulfillment process that would exceed their expectations. By working side by side with Gopanza, they acquired new customers, increased sales, and optimized their inventory management to accommodate the standards of modern-day consumers.
Challenge

To provide Econo’s evolving customers the most convenient shopping experience possible in terms of time, effort, and cost, while empowering their teams to fully control their logistics and keep track of inventory.

Implementation
  • Gopanza helped Econo transition into e-commerce by building their mobile app and web-based shopping interface;
  • Supported the stores in optimizing their fulfillment process through picker, packer, and dispatch operations;
  • Provided and analyzed data to better understand their online customers. Valuable insights were key in improving logistics, customer support, and satisfaction.

Results

Gopanza fulfilled the wants and needs of Econo’s existing customers, attracted a new client base, and increased sales by providing customers a direct path to purchase without setting foot in their supermarkets.

32%

MoM Growth

300%

Increase in Avg. Purchase

4 min.

Time to Re-Order

57%

Repeat Shoppers

Join over 60,000 happy customers world wide using Gopanza

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